Gentle Giant Moving & Storage Company, headquartered in Somerville, Mass., is an award-winning moving company that has been operating for more than 35 years, with 20 locations across the country.

Gentle Giant has been recognized for its hard-working, highly-trained movers; efficiency; and dedication to the community. The company was named Top Small Workplace by the Wall Street Journal and the Globe 100 list of Top Places to Work by the Boston Globe.

How We Helped

Next Street was initially engaged by Gentle Giant in 2007 to develop a strategic plan that delivered on the company’s goal of being the no. 1 provider of moving and storage services in the U.S. Over the last eight years, Next Street has served as a trusted advisor on all aspects of the organization — including recruiting a CFO, organizational design, pricing strategy, market strategy, and sales optimization.

  • Created and implemented a multi-year national expansion plan to launch regional offices and interstate business
  • Developed a multi-faceted cost reduction plan that enabled the company to weather the economic downturn by creating operational efficiencies, not laying off employees
  • Partnered with the management team to navigate high-priority initiatives and critical challenges: established working group structure, developed financial and operational reporting, identified long-term growth initiatives, supported the owner in defining a succession plan to raise the profile of the management team, and shifted the culture to become more customer-centric.

Our Impact

  • We developed a national growth strategy and helped implement it over time, increasing revenue from $27 million to $43 million
  • Increased efficiency of operations leading to significant growth in profitability coming out of the recession, despite a 9 percent drop in revenue in 2009
  • Guided expansion from three to eight regional hubs across the country

Working with Next Street for nearly a decade has helped me realize my vision for my business.

Larry O’Toole, President and Founder

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